Resist The Urge! Why Adapting to Gen Z Could Hurt Your Company
Strengthen your organization by fostering resilience, accountability, and growth instead of simply meeting Gen Z’s demands
I’m working on a new employee experience book which will come out at some point mid-late 2025 and as a part of the book research I’m interviewing over 100 CHROs at some of the world’s top companies. One of the themes that keeps coming up is around multiple generations at work, specifically Gen Z.
This isn’t a new topic, in fact I’ve written about this over a decade ago when my book, The Future of Work, first came out in 2014. When it comes to Gen Z the question of, “what should we do as a company to adapt?” is the big area of question.
This makes a big assumption, which is that we should be adapting to Gen Z to begin with, which I argue, we shouldn’t. In fact doing so will be detrimental to our organizations.
Now Gen Z is a unique bunch for several reasons which are outlined in several recent books including The Anxious Generation by Jonathan Haidt, Bad Therapy by Abigail Shrier, and several others.
If you read any of these books or take a look at some of the recent research on Gen Z you will see that findings are quite alarming. Then you’ll realize that adapting your organization to cater to this generation is not a good idea.
So what’s the solution? Let’s go behind the velvet rope to explore this in more detail.
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